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Internet Marketing /
Advertising Programs
If you already have a web site and need to increase your traffic, CaribbeanMag.com/e-TravelMedia.com can provide you with a cost-effective solution. Listed below are the different available marketing
programs. CaribbeanMag.com and it's sister sites generate over
700,000 page views and over 75,000 - 125,000 unique visitors per month.
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#1:: Add Link
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Any Caribbean related business can add a
basic listing in CaribbeanMag.com. Listings that show up in
CaribbeanMag.com also show up in our individual
island guides. You can manage your link information using a user name and
password from the SSL Secure Account Manager. http://www.caribbeanmag.com/cgi-bin/search/accounts/seaccount.cgi
If your link is currently in the search results you already have an account. If you do not have your account login please contact us to obtain your username and password. Please send us your web address and email.
If you would like to add your link into the search engine please Click Here.
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#2::
Advertising
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By logging into the Account Manager using the login
URL above, you can submit a credit card payment and use the Account Management tools to purchase various advertising
options which include:
- Purchasing specific categories where your site is the "Featured
Listing"
- Bidding on keywords
- Bidding on Category placement
- Enhancing the look of your listing so it stands out in the search results
All of these options can be managed by you, using the
Account Management tool. You may also wish to use my Managed Ad Service, where
you simply agree to a budget and allow us to manage your advertising
placements on your behalf.
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#4::
Email / Newsletter Sponsorship
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Email Marketing is
a great way to reach your target audience. We can offer you the opportunity to
reach our member base of subscribers. Members can sign up for
either the Monthly or Weekly newsletter or both. Your message or special
offer can be sent directly to our members who have "requested" to
receive information about travel to the Caribbean. This is a custom
message featuring just your company.
Your message or
special offer can be in HTML with 1-2 paragraphs in length and you may
also include a logo or photo with your message (A text version is sent to
those who request a text version). Results of email
marketing are quite effective. Historically you can expect to receive
about a 10-15% response rate. That means 10-15% of the people who receive the
email newsletter will visit your website (usually within 1 week). Click
here to view our "email marketing" ROI tool. This tool will allow
you to enter additional information that will help you calculate your Return on
Investment.
Rates: $0.10/email
Currently, advertisers only have the option of sending a message to the entire
member base. The total cost of a newsletter sponsorship varies each month
with the total number of members in the system.
EXAMPLE:
Member Base: 7,500 members
Sample Cost: 7,500 x $0.10 = $750
Member Base: 10,000 members
Sample Cost: 10,000 x $0.10 = $1,000
Contact Neal
Whitley directly to inquire about an Email Campaign for your company.
See an example of a
Newsletter Special Offer: Click
Here
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#5::
Site
Sponsorship (Cost: $1,500+/month)
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A Site Sponsorship will give your company the greatest visibility and traffic.
Well
work with you to create a custom branded promotion that will generate excitement and
traffic to your Web site. The ideal candidates for this program are large hotels/resorts,
resort chains and Caribbean travel agencies. We have decided to
limit the total number of site sponsors to 5.
What's
Included:
- Home page promotion with picture/logo on CaribbeanMag.com.
- Placement on every page of the CaribbeanMag.com search and category
pages. (Buttons, Banners, Custom Text Promotions)
- Banner(s) in the rotation are included with the sponsorship (25,000 impressions /
month minimum).
- Other customized links, listings and add slots where applicable.
- Promotions on travel message boards.
- Enhanced Listing in the search results with Logo/Photo.
- Monthly Placement in the CaribbeanMag.com Newsletter which is sent
out to site members.
We will work
with you to create the best promotion possible. We are more that
willing to customize a program to meet your specific needs and marketing
objectives. If you have ideas let us know and we can help implement
them. Contact Neal
Whitley directly to inquire about a Site Sponsorship.
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Take a look a recent survey we ran and see what our visitors had to say
about there travel plans:
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